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Legal

Privacy Policy

Last Updated: July 2, 2026  ยท  FirstPassPA LLC, Michigan

FirstPassPA LLC ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use the FirstPassPA platform at firstpasspa.com (the "Platform").

By using the Platform, you consent to the data practices described in this Policy. If you do not agree with this Policy, do not use the Platform.

Contents

  1. Information We Collect
  2. How We Use Your Information
  3. How We Share Your Information
  4. Data Retention
  5. Data Security
  6. Cookies and Tracking Technologies
  7. Your Privacy Choices
  8. Your Rights
  9. California Privacy Rights (CCPA/CPRA)
  10. European Users (GDPR)
  11. Children's Privacy
  12. Changes to This Policy
  13. Contact Us

1. Information We Collect

1.1 Information You Provide Directly

1.2 Information Collected Automatically

1.3 Information We Generally Do Not Collect

2. How We Use Your Information

We use the information we collect to:

We do not sell your personal information in the everyday sense of exchanging it for money. Some privacy laws define "sale" and "sharing" broadly to include the use of advertising and analytics tools that pass identifiers to third parties. To the extent our use of those tools is treated as a "sale" or "share" under those laws, you can opt out โ€” see Your Privacy Choices below.

3. How We Share Your Information

We share your information only in the following limited circumstances:

3.1 Service Providers and Processors

We work with the following third-party providers, who process your information on our behalf or in connection with the Platform:

3.2 Advertising and Analytics Partners

As described above, we use analytics and advertising tools (such as PostHog and the Meta Pixel and Conversions API) that may receive certain information about your device and activity on the Platform. Depending on how your local privacy laws define these terms, this activity may be considered "sharing" or a "sale" of personal information. You can opt out of it โ€” see Your Privacy Choices.

3.3 Legal Requirements

We may disclose your information if required by law, regulation, legal process, or governmental request.

3.4 Business Transfers

If FirstPassPA LLC is acquired, merged, or sells substantially all of its assets, your information may be transferred as part of that transaction. We will notify you of any such change.

4. Data Retention

We retain your account information and usage data for as long as your account is active. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal or regulatory purposes (such as records of financial transactions, which we retain for 7 years as required by law).

Anonymized, aggregated usage data (which cannot be linked back to you) may be retained indefinitely for Platform improvement purposes.

5. Data Security

We implement industry-standard security measures to protect your information, including:

No method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We and our providers use cookies and similar technologies (such as local storage and pixels) for a few purposes:

You can control cookies through your browser settings โ€” most browsers let you block or delete cookies, though blocking essential cookies may prevent you from logging in or using the Platform. See Your Privacy Choices for more ways to opt out of analytics and advertising.

7. Your Privacy Choices

You have several ways to control how your information is used:

8. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

To exercise any of these rights, email us at legal@firstpasspa.com. We will respond within 30 days.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act, as amended by the CPRA:

We do not sell your personal information for money. To the extent our use of advertising and analytics tools is treated as a "sale" or "sharing" under California law, you can opt out as described in Your Privacy Choices โ€” including by sending a Global Privacy Control (GPC) signal from your browser. To exercise any of your California privacy rights, contact us at legal@firstpasspa.com.

10. European Users (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we process your personal data under the following legal bases:

You have the right to lodge a complaint with your local data protection supervisory authority.

11. Children's Privacy

The Platform is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected information from a child under 18, please contact us immediately at legal@firstpasspa.com and we will delete the information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated Policy on the Platform and updating the "Last Updated" date. Your continued use of the Platform after changes are posted constitutes your acceptance of the revised Policy.

13. Contact Us

FirstPassPA LLC
Email: legal@firstpasspa.com
Website: firstpasspa.com
State of Formation: Michigan, United States

We will respond to all privacy-related inquiries within 30 days.